STYX LABS | Create your Own Hair Brand

You didn’t become a hairstylist to promote someone else’s brand, you built your business to create your own. That’s why we created Styx Custom, a program designed to help stylists build their own signature hair brand without high minimum orders, extra fees, or complicated processes.

With Styx Custom, once you’ve spent $1,500 or more with us (either over time or in one bulk order), you unlock free custom packaging. That means that future orders (even just one bundle) can be shipped in your branding, not ours.

No minimum quantity.
No setup fees.
Just your name, your salon, your brand.

But custom branding doesn’t stop at the packaging. Through Styx LABS, you can continue building a brand that feels entirely your own, from creating signature hair shades and custom color collections to personalized salon tools, accessories, hair foils, client resources, care cards, displays, and more.

Think of Styx LABS as the creative side of your hair business: the place where your ideas, aesthetic, and salon identity can become real products, helping you create a consistent, elevated experience from the hair your clients wear to the details they see in your chair.